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Swimwear trends for Summer 2023

The best time of the year is officially here and we couldn’t be more excited to spend our days lounging around the pool, baking under the sun with a spicy margarita in hand. Whether you’re looking for a sexy cut out one piece for a trip to Marbella with the girls, or a cute rose covered triangle bikini for a 6* holiday in St. Tropez, we have your 2023 swimwear trends covered!

We are especially excited about the cute ruffled underwire bikini sets and fashionable lace one pieces we’ve been seeing so far this season. Keep reading to find out exactly which trendy swimwear pieces you need and where to buy your bikinis online.

1. Sexy cut-out bikini

Since we started seeing funky cut-out one pieces and bikinis rise to fame towards the end of 2022, shopping for swimsuits online has become much more exciting than ever before. While you’re guaranteed odd tanlines, there’s nothing more joyful than putting on a fashionable designer bikini with flattering cut-out shapes that extenuate your curves and make you feel more confident than ever. Our Janelle one piece is one of our favourite high rise sexy colourful onepieces for the summer. You can check it out here. We are also obsessed with the latest oh Polly swim collection pictures below, just look at that sparkle!

2. Sporty '90s Style bikini

This beach club season we will be seeing more of the super trendy athletic high waisted swimming costumes with white outlines. Who doesn’t love a sporty 90’s baywatch womens swimwear moment? You can check out our very own “Te Amo” bikini online, which features a sparkly blue halter neck top, with high waisted cheeky sparkly bottoms.

3. Sweet Ruffles and Ruching

We are already seeing it across many swimwear brands in Marbella, ruffled bikinis are trending everywhere at the moment! There is something so sweet and adorable about bikinis with frilly details. Ruffles belong everywhere this season, we’ve seen them on necklines, bikini straps, around the waist and so much more. What do you think of our Marbella Breeze bikini, one of our pink ruffled bikinis? Link here. Many of these frilly one pieces double as a bodysuit, which makes it the perfect everyday holiday staple garment

4. Sparkly bikini

The ocean won't be the only thing sparkling on the beach this summer when you bring your shiny designer Anna Rose swimsuit made with the softest fabrics. Check out our navy blue sexy one piece, with a metallic shine that looks like it's sparkling all day long. Many other brands have also included shine into their collections this summer including: Bershka, Prettylittlething, and Kimberly’s very own SKIMS. Which is your favourite metallic swimsuit?

5. Bows and Roses

It’s no secret that swimwear with mini satin bows and roses have been showing up more and more lately, (which we love if you couldnt tell by our latest collection!). The cute detailing adds an eye-catching and flirty touch to an otherwise rather basic bikini. While last summer season was more about sexy skimpy swimwear pieces, this season we're seeing more feminine and girly bikini designs and we are here for it. Are you looking for floral one pieces or cute satin bow bikinis? Check out our new Marbella collection for the softest bikinis and most adorable pieces with saitn bows and roses!

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